EQS-News: Cherry SE successfully completes sale of hygiene peripherals division

Munich, 28 May 2025 – Cherry SE today announces the successful closing of the agreement announced on 8 May 2025 to transfer its CHERRY hygiene peripherals division (Active Key) to Contour Design Inc. With the closing of the transaction, the first tranche of the purchase price is being paid to Cherry SE as a cash component.

 "The swift and seamless completion of this transaction and the resulting final sale of the Active Key business to Contour Design represent another key milestone in our ongoing restructuring process," commented Oliver Kaltner, CEO of Cherry SE. "Following the extension of our banking agreement through the end of December 2027, the strategic repositioning of our German site in Auerbach, and now the divestment of our hygiene peripherals division, the Company’s financial foundation is now firmly secured through 2027. From here on, our focus returns to the operational expansion of our businesses in the Peripherals and Digital Health segments."

Since its founding in 2005, Active Key has specialized in hygienic input device solutions and was acquired by CHERRY in 2021. With this divestment, Cherry SE is generating additional liquidity to support the Company’s future growth. Going forward, CHERRY will focus on the development and distribution of innovative, high-quality input devices across its established core segments – Gaming, Office, and Industrial solutions for hybrid work environments – as well as software solutions in the field of Digital Healthcare. Upon completion of the transaction, hygiene peripherals will no longer be part of the company’s product portfolio.

The total purchase price agreed for the transaction amounts to EUR 21 million. It consists of a fixed cash component and a variable earn-out arrangement. The first tranche of the purchase price, in the low double-digit million-euro range, was paid today upon closing of the transaction. The remaining portion of the purchase price is contingent upon the achievement of certain operational targets over the coming years.

As outlined in the announcement dated 8 May 2025, products from the transferred business unit will once again be marketed under the 'Active Key' brand name going forward. The right to use the 'CHERRY' brand is not part of the agreement. The transaction includes the transfer of all employees as well as all relevant assets.

The forecast for the 2025 financial year, which already factored in the assumed sale of the Active Key division, remains unchanged.

About Cherry SE

Cherry SE [ISIN: DE000A3CRRN9] is a global manufacturer of computer input devices such as keyboards, mice, microphones, and headsets for applications in office, gaming, and industry for hybrid work, as well as hardware and software solutions in digital healthcare. Since its founding in 1953, CHERRY has been synonymous with innovative and durable high-quality products, developed in-house, specifically to meet customer needs.

CHERRY’s operational headquarters is in Germany (Auerbach in der Oberpfalz) and it employs staff in development, services, logistics, and production sites in Germany (Auerbach), China (Zhuhai), and Austria (Vienna), as well as in multiple sales offices in Germany (Munich, Auerbach), France (Paris), Sweden (Landskrona), the USA (Chicago), China (Shanghai) and Taiwan (Taipei).

For more information, visit:https://ir.cherry.de/en/

Contact

Cherry SE
Nicole Schillinger
Investor Relations
P: Rosental 7, c/o Mindspace, 80331 Munich
T: +49 (0) 9643 2061 848
E: ir@cherry.de